We have 118 comparison chart image examples from 85 Home & Kitchen listings on Amazon. They make up 1% of Home & Kitchen images, against 1% across the library. Sellers place them most often as image 4, 5 or 6 (51% of examples with a known position). Common themes: Durability, Product Features and Compact Design.
Ranked by a score built from what the image does at a glance: how big and how readable its message is, measured, plus a design judgement. 118 images in this collection are scored.
| Measured | Best 11 | The rest | Accessibility floor |
|---|---|---|---|
| Headline height, % of image | 6.3% | 5.1% | 6.5% on a search tile |
| Headline contrast | Lc 66 | Lc 71 | Lc 45 minimum, 60 preferred |
| Text area, % of image | 9.0% | 10.5% | — |
| Separate blocks of text | 7 | 13 | — |
| Headline set bold | 45% | 25% | — |
| Still readable blurred to tile size | 100% | 25% | — |
Measured on 106 images with OCR: text height as a share of the image, APCA contrast against what sits behind the text, and whether the headline can still be read once the image is blurred to the size a shopper sees in search.
| Image number | Examples | Share |
|---|---|---|
| Image 2 | 10 | 9% |
| Image 3 | 15 | 13% |
| Image 4 | 21 | 19% |
| Image 5 | 20 | 18% |
| Image 6 | 16 | 14% |
| Image 7 | 13 | 12% |
| Image 8 | 8 | 7% |
| Image 9 | 7 | 6% |
| Image 10 | 1 | 1% |
| Image 11 | 1 | 1% |
Our design team makes Amazon listing images, infographics and A+ content. £750 per day, with revisions the next day.
Last example added 2026-10-16 · 118 examples. Image types are tagged by AI and checked by hand in samples.