Amazon Brand Image Examples

We have 2,465 brand image examples from 1,533 Amazon listings, 3% of the library. Sellers place them most often as image 2, 6 or 7 (43% of examples with a known position). Health & Household has the most (15%). Common themes: Product Line Showcase, Product Line Options and Brand Identity.

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Examples
2,465
Listings
1,533
Share of library
3%
Most common position
Image 2 (16%)
Top categories
Health & Household, Beauty & Personal Care and Grocery & Gourmet Food

The best brand image examples

Ranked by a score built from what the image does at a glance: how big and how readable its message is, measured, plus a design judgement. 2,358 images in this collection are scored.

Positions the brand as the top dermatologist-recommended skincare line to build shopper trust in the product.CeraVe Skin Brightening Vitamin C Serum for Face with Hyaluronic Acid100Reads at a glanceEmphasizes the cotton material as a key brand quality marker to reassure shoppers of natural fiber content and quality.Linen Home 100% Cotton Percale Sheets Queen Size 4 Pc Cooling Set100Reads at a glanceCommunicates the product's UK origin to build trust and appeal to shoppers who value locally-made or British-manufactured goods.Groomi Deshedding & Grooming Brush for Dogs100Reads at a glanceCommunicates the brand's commitment to social responsibility by highlighting that 10% of profits are donated annually, building trust and emotional connection with values-driven shoppers.TREVI™ Sugar Free Electrolytes100Reads at a glanceCommunicates brand authority and trust by highlighting that Pedialyte is the number one doctor-recommended brand, reassuring shoppers of its credibility and professional endorsement.Pedialyte AdvancedCare Plus Electrolyte Powder100Reads at a glanceCommunicates the brand's charitable initiative and social responsibility commitment to build trust and emotional connection with shoppers.Performance Inspired Nutrition Isolate Whey Protein Powder100Reads at a glanceAnnounces the return of the yellow color variant to build excitement and inform shoppers that this option is now available again.EXPO Dry Erase Markers100Reads at a glanceCommunicates the product's American origin to build trust and appeal to shoppers who value domestically manufactured goods.Mead #10 Envelopes100Reads at a glanceCommunicates the brand's long-standing heritage and core value of durability, building trust and emotional connection with shoppers through brand storytelling.Carhartt Men's Knit Cuffed Beanie100Reads at a glanceCommunicates brand authority and market leadership to build trust and credibility with shoppers by positioning the brand as the number one trusted choice in batteries.Duracell 2032 Lithium Battery100Reads at a glanceCommunicates brand authority and market leadership to build trust and credibility with shoppers by positioning the brand as the number one trusted choice in batteries.Duracell 377/376 Silver Oxide Button Batteries100Reads at a glanceCommunicates the brand's long-standing heritage and trustworthiness to build credibility and emotional connection with shoppers.Bicycle Black Playing Cards100Reads at a glance
MeasuredBest 289The restAccessibility floor
Headline height, % of image10.3%6.4%6.5% on a search tile
Headline contrastLc 81Lc 68Lc 45 minimum, 60 preferred
Text area, % of image16.6%14.1%—
Separate blocks of text514—
Headline set bold22%21%—
Still readable blurred to tile size99%29%—

Measured on 2,010 images with OCR: text height as a share of the image, APCA contrast against what sits behind the text, and whether the headline can still be read once the image is blurred to the size a shopper sees in search.

Every example

Dermatologist development and the #1 recommended claim build trust in the brand and show the full shampoo and conditioner line. Icons for sulfate-free, paraben-free and fragrance-free formulation…CeraVe Gentle Hydrating Shampoo with Hyaluronic Acid for Hair & ScalpUses an award and an association endorsement to build trust that the shampoo is effective and suitable for sensitive scalps. Shows the shampoo and conditioner together to present the hair care range…CeraVe Gentle Hydrating Shampoo with Hyaluronic Acid for Hair & ScalpHighlights the #1 dermatologist recommended ranking backed by IQVIA survey data to build trust in the product. Reinforces that the brand is developed with dermatologists and that the formula is…CeraVe Retinol Serum for Face with Niacinamide & Hyaluronic AcidPositions the brand as the top dermatologist-recommended skincare line to build shopper trust in the product.CeraVe Skin Brightening Vitamin C Serum for Face with Hyaluronic AcidShows the thick, smooth cream texture so shoppers can see how rich the moisturizer feels on the skin. Reinforces brand credibility by highlighting its top ranking among dermatologist-recommended…CeraVe Intensive Moisturizing Cream with Shea Butter for Dry SkinBuilds trust by showing the brand is the top dermatologist-recommended skincare choice, backed by a survey citation. Shows a clinician holding the jar to reassure shoppers the cream is…CeraVe Intensive Moisturizing Cream with Shea Butter for Dry SkinHelps shoppers pick the right CeraVe moisturizer for their skin type by showing how the Intensive cream differs from the standard version.CeraVe Intensive Moisturizing Cream with Shea Butter for Dry SkinReassures returning shoppers that the refreshed packaging still delivers the same trusted results.CeraVe Intensive Moisturizing Cream with Shea Butter for Dry SkinShows a dermatologist recommendation and a top ranking survey to build trust that this is the leading brand.CeraVe Intensive Moisturizing LotionShows the full CeraVe moisturizer lineup so shoppers can see the range and choose the right formula.CeraVe Intensive Moisturizing LotionShows the CeraVe lotion lineup side by side so shoppers can choose the right formula for their skin level.CeraVe Intensive Moisturizing LotionTells shoppers the bottle has a new look while the formula and results stay the same, so the update does not change what they expect.CeraVe Intensive Moisturizing LotionPositions CeraVe as the top dermatologist recommended skincare brand to build trust and credibility with shoppers.CeraVe Salicylic Acid Body WashPresents the sunscreen alongside the cleanser and vitamin C serum as a dermatologist-backed routine that builds trust in the wider CeraVe line.CeraVe Tinted Sunscreen for FaceTells returning shoppers the new packaging keeps the same shade so they can repurchase with confidence.CeraVe Tinted Sunscreen for FaceHelps shoppers choose between Renewing SA Cleanser and Acne Control Cleanser by comparing ingredients, skin type, and key benefits.CeraVe Renewing Salicylic Acid CleanserPositions CeraVe as the number one dermatologist recommended cleanser brand to build trust and credibility with shoppers. Reinforces that the cleanser gently cleanses and exfoliates while keeping…CeraVe Renewing Salicylic Acid CleanserSide-by-side comparison of two products from the same brand helps shoppers pick the right CeraVe eye cream for their needs. Segmented ingredient and key benefit panels show shoppers the specific…CeraVe Eye Repair CreamPositions the brand as the top choice among dermatologists to build trust and credibility with shoppers.CeraVe Night CreamReassures shoppers that Graco is the top-selling baby gear brand in the US and that its car seat, high chair, and stroller lineup is trusted across categories.Graco Soothe 'n Sway LX 2-in-1 Portable Baby Swing and BouncerReassures shoppers that Graco is a leading baby gear brand trusted across car seats, highchairs, and strollers.Graco DuoDiner DLX 6-in-1 Convertible HighchairPresents the Graco logo and a number one baby gear brand claim to build trust in the brand behind the product.Graco® Affix Highback Booster Seat with Latch System AtomicEstablishes Graco as the top baby gear brand and shows its car seat, high chair, and stroller lineup.Graco EasyTurn 360 2-in-1 Rotating Convertible Car SeatEstablishes Graco as the leading baby gear brand and shows its car seat, high chair, and stroller lineup to build shopper trust.Graco® FastAction Jogger LX Stroller Convenient One-Hand Fold Infant Car Seat Compatible…Displays the Redmond fabric colorway options side by side, giving shoppers a sense of the available finish choices in the product line.Graco® FastAction Jogger LX Stroller Convenient One-Hand Fold Infant Car Seat Compatible…Reinforces Graco's market leadership and shows its product range to build shopper trust.Graco Modes Pramette 3-in-1 Travel System (Stroller & Car Seat)Builds brand trust by citing Graco's leading U.S. market position across its car seats, high chairs, and strollers.Graco Modes Element 3-in-1 Travel System (Stroller & Car Seat)Shows the Canter fabric colorway options so shoppers can confirm the color choices available in this product line.Graco Modes Element 3-in-1 Travel System (Stroller & Car Seat)Reinforces Graco's market leadership and trustworthiness by citing sales data, with its car seat, high chair and stroller shown as the lineup.Graco Modes Nest2Grow Travel SystemPositions Scotch as the top laminating brand in the USA so shoppers feel confident trusting the brand, with the laminator and pouch packaging shown as the lineup.Scotch Thermal LaminatorPresents the brand's two pouch thickness options side by side so shoppers can choose the right pouch for everyday use or longer lasting results. Lists the benefits of each pouch thickness in…Scotch Thermal LaminatorTies the Scotch brand to crafting and project success, building trust in the brand and its pouches.Scotch PRO TL906 Thermal Laminator MachinePositions Scotch as the leading laminating brand in the USA to build shopper trust in the product line.Scotch PRO TL906 Thermal Laminator MachineUses the Scotch brand slogan to build trust and position the laminator as part of a reliable project-making lineup.Scotch Thermal LaminatorUses a leadership claim based on retail sales data to build trust in the Scotch brand as the top choice for laminating.Scotch Thermal LaminatorPresents the brand's two pouch thickness options side by side so shoppers can pick the right level of everyday use or long-lasting durability.Scotch Thermal LaminatorPresents the 5-pack and 30-pack options of the on-the-go line so shoppers can choose the size that fits their needs.Listerine Alcohol Free Mouthwash PacketsShows the full Clinical Solutions range side by side with dentist-tested credibility to reassure shoppers the brand is trusted by professionals. Headline pairs a dentist photo with a clinical claim…Listerine Clinical Solutions Gum Health MouthwashPresents the full Listerine pocket-size range side by side so shoppers can see the options available from the brand. Reinforces one core message that the brand delivers clean breath in a…Listerine Pocketmist Oral Care MistPresents the Listerine pocket-sized lineup so shoppers see the full range of portable freshening options. Reassures shoppers that the small formats deliver freshness wherever they go.Listerine PocketPaks Breath StripsPresents the full Listerine lineup so shoppers can see the range of mint flavors and strengths available from the brand.Listerine Total Care Anticavity MouthwashShows the strength range within the Total Care line so shoppers can choose the intensity that suits their comfort level.Listerine Total Care Anticavity MouthwashShows the wider LEGO City product line so shoppers see how this set can connect with other sets to extend play. Encourages buyers to see the set as part of a larger system that grows with their…LEGO City Car Wash 60362 Building Toy SetShows the Stormtrooper mech alongside other LEGO Star Wars mechs to show the wider collection and encourage shoppers to explore the range.LEGO Star Wars Stormtrooper Mech 75370 Star Wars Collectible for KidsPresents other sets from the same Creator line to encourage shoppers to explore more of the brand.LEGO Creator 3 in 1 Retro Camera ToyPairs a playful family moment with the Life is MESSY tagline to build an emotional connection with the brand's values of hands-on living. Shows the soap in a real home kitchen setting, reassuring…Mrs. Meyer's Clean DayPresents the wider Mrs. Meyer's hand care lineup so shoppers can see related products and build a full routine with the brand.Mrs. MEYER'S Clean Day Foaming Hand SoapShows the full range of Mrs. Meyer's scent options so shoppers see the brand's variety and can find a preferred fragrance.Mrs. MEYER'S Clean Day Foaming Hand Soap

Where brand images sit in the listing

Image numberExamplesShare
Image 237716%
Image 323810%
Image 424510%
Image 526911%
Image 633514%
Image 732513%
Image 827511%
Image 91988%
Image 10914%
Image 11341%
Image 12251%

Categories that use brand images most

CategoryExamplesSharevs library
Health & Household36515%1.0×
Beauty & Personal Care34614%1.7×
Grocery & Gourmet Food31613%1.0×
Home & Kitchen2199%0.8×
Office Products2048%2.6×
Sports & Outdoors1416%1.4×
Electronics1406%0.8×
Pet Supplies1406%1.2×
Musical Instruments1004%1.2×
Toys & Games813%1.1×

Common design themes

  • Product Line Showcase471
  • Product Line Options371
  • Brand Identity118
  • Brand Heritage81
  • Color Variety68
  • Product Line Variety67
  • Color Options63
  • Brand Messaging62

Brand Images by category

Related image types

Brands using brand images

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Last example added 2026-11-03 · 2,465 examples. Image types are tagged by AI and checked by hand in samples.