Neutrogena Gentle Oil-Free Eye Makeup Remover & Cleanser for Sensitive Eyes: Brand Images

Communicates the Neutrogena brand identity and its positioning as a science-backed beauty brand, building trust and brand recognition with shoppers. Highlights the product's key benefit of being both effective at removing waterproof mascara while remaining gentle on the eye area, with no oily residue.

Brand: Neutrogena
Category: Beauty & Personal Care › Makeup › Makeup Remover › Makeup Cleansing Water
Image type: Brand Images, Single Benefit Images, Secondary Images
Design focus: Brand Identity; Tagline; Effective & Gentle; Oil-Free; Removes Waterproof Mascara
Listing position: Image 2
Marketplace: United States
Best Sellers Rank: #304 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #3 in Makeup Cleansing Water
Full listing: See all 7 images in order
ASIN: B07T9JV956

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What this image does at a glance

Score: 39 / 100 · Unreadable small
Headline: Neutrogena®
Headline height: 5.8% of the image
Headline contrast: Lc 104
Text on the image: 15.1% of the image, 16 blocks
Blurred to tile size: headline no longer readable

lower text "Eye Makeup" is 2.7% of height, needs 5.5%
headline unreadable at phone-tile blur
16 separate text blocks

Listing bullet points

8 fl. oz bottle of Neutrogena Oil-Free Eye Makeup Remover gently removes eye makeup, including waterproof mascara, easily and completely.
Dual-phase formula activates when shaken to dissolve eye makeup. Shake well, apply with cotton pad on closed eyelids, and rinse with warm water.
Enriched with aloe and cucumber, this gentle liquid refreshes delicate skin while conditioning and softening lashes, safe for sensitive eyes.
Dermatologist-developed and ophthalmologist-tested, oil-free and no greasy residue. Ideal for sensitive eyes and contact lens wearers.
Simplify your beauty routine with this effective eye makeup remover. Rinses clean, leaves skin fresh, soft, and ready for skincare or mascara application.