Communicates to shoppers that the product has new packaging but remains the same trusted product, reducing confusion during the transition and reinforcing brand consistency.

Amazon Grocery: Brand Secondary Images

Communicates to shoppers that the product has new packaging but remains the same trusted product, reducing confusion during the transition and reinforcing brand consistency.

Brand
Amazon Grocery
Category
Grocery & Gourmet Food › Pantry Staples › Cooking & Baking › Nuts & Seeds › Cashews
Image type
Brand Secondary Images, Infographics
Design focus
Packaging Redesign; Product Continuity
Listing position
Image 4
Marketplace
United States
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