This image breaks down the internal structure of the Brita Elite filter to show shoppers how the multi-layer filtration technology works, highlighting the physical components and zones that reduce…

Brita Filter Replacements for Water Pitchers and Dispensers: Multi Feature / Benefit Secondary Images

This image breaks down the internal structure of the Brita Elite filter to show shoppers how the multi-layer filtration technology works, highlighting the physical components and zones that reduce contaminants and extend filter life. Communicates multiple distinct benefits of the Brita Elite filter including reducing 30 contaminants, 3X longer filter life, replacing 1,800 bottles per year, and environmental sustainability through segmented callouts.

Brand
Brita
Category
Tools & Home Improvement › Kitchen & Bath Fixtures › Water Filtration & Softeners › Replacement Water Filters › Replacement Pitcher Water Filters
Image type
Multi Feature / Benefit Secondary Images, Product Anatomy Secondary Images, Infographics
Design focus
Advanced Carbon Core Technology; Multi-layer filtration system; Contaminant reduction zones; Contaminant reduction; Extended filter life; Bottle replacement; Environmental benefit
Listing position
Image 14
Marketplace
United States
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