This image breaks down the internal structure of the Brita Elite filter to show shoppers how the multi-layer filtration technology works, highlighting the physical components and zones that reduce…

Brita Filter Replacements for Water Pitchers and Dispensers: Product Detail Images

This image breaks down the internal structure of the Brita Elite filter to show shoppers how the multi-layer filtration technology works, highlighting the physical components and zones that reduce contaminants and extend filter life. Communicates multiple distinct benefits of the Brita Elite filter including reducing 30 contaminants, 3X longer filter life, replacing 1,800 bottles per year, and environmental sustainability through segmented callouts.

Brand
Brita
Category
Tools & Home Improvement › Kitchen & Bath Fixtures › Water Filtration & Softeners › Replacement Water Filters › Replacement Pitcher Water Filters
Image type
Product Detail Images, Infographic Images, Secondary Images
Design focus
Advanced Carbon Core Technology; Multi-layer filtration system; Contaminant reduction zones; Contaminant reduction; Extended filter life; Bottle replacement; Environmental benefit
Listing position
Image 14
Marketplace
United States
Best Sellers Rank
#26 in Tools & Home Improvement (See Top 100 in Tools & Home Improvement) #3 in Replacement Pitcher Water Filters
Full listing
See all 12 images in order
ASIN
B01MU7973W
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What this image does at a glance

Score
59 / 100 · Hard to read small
Headline
OBRITA
Headline height
9.7% of the image
Headline contrast
Lc 97
Text on the image
26.8% of the image, 55 blocks
Blurred to tile size
headline still readable

Listing bullet points

  • Get cleaner*, great-tasting, water without the waste with Brita Elite water filter replacements; you can save money and replace 1,800 single-use plastic water bottles per year; Packaging may vary
  • Reduces 99% of lead, filters Chlorine (taste and odor), Cadmium, Mercury, Benzene, Asbestos, and more; Brita Elite filters out more than 3x the contaminants vs. standard Brita filters*
  • The Brita Elite lasts 3x longer than Pur filters and 6x longer than standard ZeroWater filters; only replace the Brita Elite water filter 2x a year, about 6 months**
  • Compatible with all Brita pitchers and dispensers except Stream; just insert filter into reservoir, line up pitcher notch with filter groove, press firmly to ensure tight seal
  • Blue in color and made without BPA, Brita Elite filters feature a pull-top cap for easy removal and with no presoaking, filter installation is fast and simple

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