Neutrogena image analysis vs the make up remover leaders

Neutrogena ranks #1 in Facial Cleansing Cloths & Towelettes, the top of the 10 make up remover listings compared here. Its gallery images average 36 out of 100 for phone readability; the competitors average 35. The leaders are Garnier (#1), Garnier (#1) and Bioderma (#2).

Your best rank#1Facial Cleansing Cloths & Towelettes · 1 of 10 here
Average gallery score36 vs 35You vs competitors, out of 100
Hero image44Okay · top 3 average 26
Well rated or better3 / 9Best competitor: Amazon Basics, 5

What the make up remover leaders do differently

The leaders use a safety / compatibility image. You have none. Amazon Basics (#277) puts one in slot 5. It scores 100 out of 100.

Your weakest image is slot 9: 2 out of 100. Unreadable small. Its headline is 8.0% of the image height. The biggest competitor headline is 13.3%.

The strongest image in this niche scores 100. Amazon Basics, slot 5, safety / compatibility image. Communicates that the product is free from harmful chemicals (parabens and phthalates), reassuring health-conscious shoppers about product safety.

Rating
Rank

Neutrogena hero image vs the competition

Image 1 is what shoppers see in search. Tap an image for its score and measurements.

NeutrogenaYou#1 in Facial Cleansing Cloths & TowelettesNeutrogena Makeup Remover Wipes Micellar Alcohol-Free Face Towelettes Remove…
44 · Okay
Product Main Images
Garnier#1 in Makeup Cleansing WaterGarnier Micellar Water
24 · Weak
Product Main Images
Garnier#1 in Makeup Cleansing WaterGarnier Micellar Cleansing Water
29 · Weak
Product Main Images
NeutrogenaYou#2 in Makeup Cleansing WipesNeutrogena Makeup Remover Wipes
27 · Weak
Product Main Images
Bioderma#2 in Makeup Cleansing WaterBioderma
26 · Weak
Product Main Images
25 · Weak
Product Main Images
Garnier#4 in Makeup Cleansing WaterGarnier Micellar Water For Waterproof Makeup
23 · Weak
Product Main Images
Oupeicharm#56 in Makeup Cleansing CreamsMakeup Remover Cleansing Balm
67 · Well rated
Product Main Images
Amazon Basics#277 in Our BrandsAmazon Basics Eye Makeup Remover
74 · Well rated
Product Main Images
Shua ireh#471 in Makeup Cleansing OilsBlend Melting Cleansing Oil
0 · Weak
Product Main Images

Neutrogena image stack vs the make up remover leaders

NeutrogenaYou#1 in Facial Cleansing Cloths & TowelettesNeutrogena Makeup Remover Wipes Micellar Alcohol-Free Face Towelettes Remove…
Average 44 · 9 images
1
44 · Okay
Product Main Images
2
43 · Okay
Key Stat Images
3
70 · Well rated
Key Stat Images
4
61 · Well rated
Infographic Images
5
51 · Okay
Key Stat Images
6
28 · Weak
Single Benefit Images
7
68 · Well rated
Infographic Images
8
15 · Weak
Infographic Images
9
15 · Weak
Infographic Images
Garnier#1 in Makeup Cleansing WaterGarnier Micellar Water
Average 30 · 10 images
1
24 · Weak
Product Main Images
2
17 · Weak
How to Use Images
3
51 · Okay
Infographic Images
4
55 · Okay
Single Benefit Images
5
12 · Weak
Infographic Images
6
50 · Okay
How to Use Images
7
29 · Weak
Brand Images
8
13 · Weak
Lifestyle Images
9
17 · Weak
How to Use Images
10
30 · Weak
Infographic Images
Garnier#1 in Makeup Cleansing WaterGarnier Micellar Cleansing Water
Average 34 · 12 images
1
29 · Weak
Product Main Images
2
6 · Weak
White Background Images
3
51 · Okay
Infographic Images
4
35 · Weak
Single Benefit Images
5
73 · Well rated
Single Benefit Images
6
50 · Okay
How to Use Images
7
12 · Weak
Infographic Images
8
29 · Weak
Brand Images
9
25 · Weak
Single Benefit Images
10
15 · Weak
White Background Images
11
70 · Well rated
Infographic Images
12
16 · Weak
Dimension Images
NeutrogenaYou#2 in Makeup Cleansing WipesNeutrogena Makeup Remover Wipes
Average 18 · 9 images
1
27 · Weak
Product Main Images
2
26 · Weak
Use Case Images
3
55 · Okay
Single Benefit Images
4
Not rated
Lifestyle Images
5
26 · Weak
Infographic Images
6
2 · Weak
Infographic Images
7
2 · Weak
What's in the Box Images
8
3 · Weak
Infographic Images
9
2 · Weak
Infographic Images
Bioderma#2 in Makeup Cleansing WaterBioderma
Average 56 · 7 images
1
26 · Weak
Product Main Images
2
62 · Well rated
Brand Images
3
88 · Very highly rated
Single Benefit Images
4
80 · Well rated
Key Stat Images
5
39 · Weak
How to Use Images
6
21 · Weak
How to Use Images
7
74 · Well rated
Key Stat Images
Average 46 · 7 images
1
25 · Weak
Product Main Images
2
39 · Weak
Single Benefit Images
3
88 · Very highly rated
Product Detail Images
4
18 · Weak
Single Benefit Images
5
78 · Well rated
Single Benefit Images
6
59 · Okay
Infographic Images
7
15 · Weak
White Background Images
Garnier#4 in Makeup Cleansing WaterGarnier Micellar Water For Waterproof Makeup
Average 25 · 9 images
1
23 · Weak
Product Main Images
2
2 · Weak
Infographic Images
3
53 · Okay
Single Benefit Images
4
10 · Weak
Single Benefit Images
5
15 · Weak
Infographic Images
6
35 · Weak
How to Use Images
7
48 · Okay
Brand Images
8
25 · Weak
Single Benefit Images
9
15 · Weak
Safety / Compatibility Images
Oupeicharm#56 in Makeup Cleansing CreamsMakeup Remover Cleansing Balm
Average 26 · 9 images
1
67 · Well rated
Product Main Images
2
13 · Weak
Infographic Images
3
14 · Weak
Infographic Images
4
11 · Weak
Single Benefit Images
5
2 · Weak
Product Detail Images
6
34 · Weak
Single Benefit Images
7
55 · Okay
How to Use Images
8
35 · Weak
Single Benefit Images
9
6 · Weak
Infographic Images
Amazon Basics#277 in Our BrandsAmazon Basics Eye Makeup Remover
Average 65 · 8 images
1
74 · Well rated
Product Main Images
2
15 · Weak
Brand Images
3
15 · Weak
White Background Images
4
47 · Okay
Single Benefit Images
5
100 · Very highly rated
Safety / Compatibility Images
6
84 · Very highly rated
Safety / Compatibility Images
7
84 · Very highly rated
Safety / Compatibility Images
8
97 · Very highly rated
Safety / Compatibility Images
Shua ireh#471 in Makeup Cleansing OilsBlend Melting Cleansing Oil
Average 17 · 9 images
1
0 · Weak
Product Main Images
2
0 · Weak
Infographic Images
3
11 · Weak
Infographic Images
4
35 · Weak
How to Use Images
5
46 · Okay
How to Use Images
6
35 · Weak
How to Use Images
7
9 · Weak
How to Use Images
8
0 · Weak
Lifestyle Images
9
Not rated
Lifestyle Images

Neutrogena A+ content vs competitors

A+ modules sit below the gallery on Amazon. They are not scored: most are wide banners with little text.

NeutrogenaYou#1 in Facial Cleansing Cloths & TowelettesNeutrogena Makeup Remover Wipes Micellar Alcohol-Free Face Towelettes Remove…
A+ 1
Single Benefit A+ Modules
A+ 2
Key Stat A+ Modules
A+ 3
How to Use A+ Modules
NeutrogenaYou#2 in Makeup Cleansing WipesNeutrogena Makeup Remover Wipes
A+ 1
Single Benefit A+ Modules
A+ 2
Key Stat A+ Modules
A+ 3
How to Use A+ Modules

No A+ captured yet for Garnier, Bioderma, Neutrogena, Oupeicharm, Amazon Basics and Shua ireh.

Neutrogena in other niches

How these scores work

Each gallery image is scored 0–100 for how well its text reads on a phone: headline height, contrast and whether it survives blur. Very highly rated is 80+, well rated 60–79, okay 40–59. Images with no text are not rated. Scores do not judge design taste. Rank is the Amazon best-seller rank in the most specific category we captured.

See every make up remover listing on the Make Up Remover listing images page or all Neutrogena images on the Neutrogena brand page.

Like the images you want to learn from, then save the comparison or hand it to your AI tool.

These images belong to their brand owners and are shown for design research and commentary. Request removal.