Neutrogena image analysis vs the facial moisturizer leaders
Neutrogena ranks #60 in Face Moisturizers, number 2 of the 4 facial moisturizer listings compared here. Its gallery images average 50 out of 100 for phone readability; the competitors average 39. The leaders are CeraVe (#10), Youth (#156) and Toddle (#1,966).
Your best rank#60Face Moisturizers · 2 of 4 here
Average gallery score50 vs 39You vs competitors, out of 100
Hero image48Okay · top 3 average 42
Well rated or better2 / 8Best competitor: Youth, 3
What the facial moisturizer leaders do differently
The leaders use a brand image. You have none. CeraVe (#10) puts one in slot 7. It scores 80 out of 100.
Your weakest image is slot 8: 3 out of 100. Unreadable small. Its headline is 3.0% of the image height. The biggest competitor headline is 22.6%.
The strongest image in this niche scores 80. CeraVe, slot 7, brand image. Communicates the brand's market leadership position and showcases the full CeraVe facial moisturizer product lineup to help shoppers understand the variety of options available.
Rating
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Neutrogena hero image vs the competition
Image 1 is what shoppers see in search. Tap an image for its score and measurements.
Each gallery image is scored 0–100 for how well its text reads on a phone: headline height, contrast and whether it survives blur. Very highly rated is 80+, well rated 60–79, okay 40–59. Images with no text are not rated. Scores do not judge design taste. Rank is the Amazon best-seller rank in the most specific category we captured.