Cetaphil ranks #3 in Facial Cleansing Cloths & Towelettes, the top of the 3 makeup remover wipes listings compared here. Its gallery images average 53 out of 100 for phone readability; the competitors average 39. The leaders are Neutrogena (#14) and Kirkland (#1,099).
The leaders use a key stat image. You have none. Neutrogena (#14) puts one in slot 3. It scores 75 out of 100.
Your weakest image is slot 1: 11 out of 100. Unreadable small. Its headline is 4.8% of the image height. The biggest competitor headline is 7.5%.
The strongest image in this niche scores 75. Neutrogena, slot 3, key stat image. Communicates a quantifiable customer satisfaction claim to build confidence that the product delivers clean, nourished, and refreshed skin.
Image 1 is what shoppers see in search. Tap an image for its score and measurements.
We have not captured A+ content for these listings yet.
Each gallery image is scored 0–100 for how well its text reads on a phone: headline height, contrast and whether it survives blur. Very highly rated is 80+, well rated 60–79, okay 40–59. Images with no text are not rated. Scores do not judge design taste. Rank is the Amazon best-seller rank in the most specific category we captured.
See every makeup remover wipes listing on the Makeup Remover Wipes listing images page or all Cetaphil images on the Cetaphil brand page.
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